About Us
Trusted. Connected. Growing Together.
Who We Are
Jocar Food Partners is a collective of experienced food brokers and retail specialists representing top food manufacturers across the western United States. We connect brands with supermarket buyers, secure distribution, and sustain success through ongoing promotional and merchandising support.
By uniting multiple regional brokerage teams under one trusted partnership, Jocar Food Partners efficiently, strategically, and collaboratively gives manufacturers access to decision-makers across key retail markets.
Our Mission
To represent quality product lines with honesty, expertise, and service, helping our food manufacturing partners earn placement, maintain visibility, and achieve steady year-over- year growth.
Dedicated to the Southern California Food Market
In January 2023, Jocar Food Partners expanded its capabilities to provide full-service coverage in the Southern California market.
The division includes five dedicated Jocar merchandisers, working in close partnership with the PMR Team led by Robert Arevalos. Together, they ensure that products are properly distributed, stocked, and displayed at the store level, keeping authorized items visible, available, and performing.
To strengthen accountability and efficiency, Jocar Retail Solutions utilizes Go Spot Check software, providing real-time reporting and verification for in-store execution and retail compliance.
Our West Coast Network
Jocar Food Partners works as a unified front across multiple regions, including Northern and Southern California, Arizona, Idaho, and the Midwest, offering seamless coordination between local teams and national brands.
This structure allows us to provide manufacturers with broad market coverage while maintaining the regional expertise and personal relationships that drive success in today’s competitive retail environment.
Our Approach to Food Distribution
We don’t just help brands get on shelves. We help them stay there. From product introduction presentations and promotional planning to merchandising support and performance tracking, our team is deeply involved in every stage of the process.
We believe in creative strategy, consistent communication, and measurable growth. Values that define every partnership we build.
How We Stand Out
Access to Decision-Makers
Direct connections with supermarket headquarters and category buyers.
Collaborative Network
Regional brokers working together as one unified partner.
Retail-Level Execution
Dedicated merchandisers ensuring on- shelf accuracy and compliance.
Technology-Driven Insight
Real-time reporting through Go Spot Check for transparency and performance validation.
Commitment to Growth
Long-term partnership focused on continuous improvement and brand success.
Moving Food Forward
At Jocar Food Partners, we understand that earning distribution is just the beginning. Our commitment is to the ongoing success of every brand we represent through partnership, creativity, and the power of strong retail relationships.
Jocar Food Partners — Trusted. Connected. Growing Together.